Communicating pensions to a young audience: quite the challenge
This summer, De Telegraaf reported a remarkable statistic: 9 in 10 Dutch people aged between 20 and 40 have never or "only vaguely" heard that the Netherlands is transitioning to a new pension system. Other articles on this topic demonstrate similar findings,...
International Legal PR and Communications Alliance Mirovia Launches European-wide Class-action Desk
Mirovia, the first international PR and communications network dedicated to the legal sector, has launched a European-wide class-action PR desk to meet the PR and communications needs of clients who are both bringing and defending class action type litigation across...
Stark Narrative joins Global Legal PR Alliance Mirovia
Amsterdam based Stark Narrative (STARK) has joined Mirovia as a new partner agency, signifying an expansion of the first global alliance of specialist PR agencies providing PR and communications and marketing and business development advice to legal sector clients who...
Central bank communication: more than just numbers
All eyes in the world of finance are on Washington D.C. this week as chairman Jerome Powell will communicate the Federal Reserve’s monetary policy to the markets on Wednesday. Markets are anticipating another significant interest rate hike of 75 basis points, although...
Elizabeth James-Tingen appointed Partner and Executive Director at Stark Narrative
As of 1 July, Elizabeth James-Tingen (34) has become Partner and Executive Director at Amsterdam based PR firm, Stark Narrative (STARK). James-Tingen is the first partner to join founder Omara Nahar at the firm; they have collaborated professionally since January...
Why European digital sovereignty is critical for the financial sector
If the European economy is to flourish, a greater level of digital sovereignty must be attained. If it is neglected, there will be major barriers to innovation, and therefore the continent will not be competitive with other global economies. Lokke Moerel, senior...
Stark Narrative acquires MCS PR business
As of 1 April, public relations firm Stark Narrative has acquired the business activities of MCS PR. This signifies the transfer of MCS PR's staff, clients, and expertise to Stark Narrative. Founded in 2019 in Amsterdam, Stark Narrative is a specialized PR...
Climate coverage floods TV’s and social feeds
As the sense of urgency on climate change has collectively increased, a slew of stakeholders hoped to contribute to the narrative surrounding this year’s COP summit. It begs the question: how does the public consume ‘climate journalism’? Media of all kinds ambitiously...
Is the watchdog still barking? Three perspectives from journalists
‘Even if you suffer like a dog there is no better profession than a journalist’. This was written by Gabriel Garcia Marquez in 1996. Well, journalists are suffering, worldwide, and their traditional role as watchdog of democracy has eroded in recent years....
The Epic clash with Apple
Now that a verdict has been delivered in the court case of Epic Games against Apple, we can already prepare for the appeal. During the court case, the communication of Epic Games and Apple has been quite different. Epic Games tries to involve the general public as...