+31 20 123 45 67 info@www.starknarrative.com

‘Broko-lied’

This week, the Netherlands is hosting the 65th edition of the Eurovision Song contest. What makes this edition even more special is that it is the first time the Netherlands is participating with a song that contains lyrics in Sranantongo, the most widely spoken...

The European Super Crisis

The world of football was shaken up last month, after twelve top teams, including the likes of Real Madrid and Chelsea, announced that they were founding the European Super League. In this new format, the top teams in Europe would play each other more often, in a...

Communicating between continents: South America (part I)

In this blog series, we examine the differences in how people communicate across the globe. Some of the recent, leading headlines reflecting the dynamics of the South American continent include everything from the race to prevent the destruction of the Amazon...

Communicating between continents: Africa

In this blog series, we examine the differences in how people communicate across the globe. Africa is a quickly evolving continent. It is so large, diverse, and complex, it is difficult to comprehend the sheer potential it has to become the globe’s next powerhouse. As...

GameStop and the young investor

Now that the hype around GameStop seems to have died down a bit, we can look back on the impact that it had. Over the span of two weeks, it made headlines globally, online brokers like Robinhood gained a lot of new users and the subreddit that started this hype -...

Communicating between continents: China

A new blog series, examining the differences in how people communicate across the globe. China has steadily gained geo-economic prominence over the past decade, and at the beginning of 2021 it revealed that it was taking a leap ahead of its peers in the G20. The...

A good day to bury bad news

As the world was transfixed on the US election, governments around the world seized the opportune moment to take strategic action knowing that their news would be drowned out by the cacophony. Known as ‘burying bad news’, the tactic has been used in politics for...

Communication is key in the fight against greenwashing

Sustainability is more important than ever. Companies across the globe are making efforts to make their practices more sustainable and studies have shown that consumers are increasingly aware of their impact on the environment and thus want to invest time and...

Measuring success

With so many different elements to quantify, PR professionals are continually struggling to prove their return on investment. Professional athletics leagues have developed all- encompassing performance metrics - is it a realistic ambition for PR as well? The end of...

Modernizing sexual offense legislation: start with consent

A wave of solidarity resembling the #MeToo movement has swept across Québec after a series of denunciations of sexual misconduct voiced on social media have blatantly exposed multiple prominent, public figures. The fact that victims are now turning to social media,...

Categories